Our foundation
Strategic impact for B2B brands
Marketiviti was founded by Gail van Dijk -
a career marketer and sales enablement specialist with extensive experience leading strategy, brand development, and marketing for major B2B organisations. She now focuses on helping businesses grow by providing her expertise on a fractional basis.
Strategic
Holistic marketing plans meticulously aligned with your core business objectives and target growth markers.
Partnership
Operating as a natural extension of your brand, providing high-level expertise on a flexible fractional basis.
Practical
Hands-on, actionable solutions that bypass unnecessary complexity to focus on what drives real revenue.
B2B-focused
Specially tuned for complex professional markets where trust and long sales cycles are the standard.
Founder Spotlight
Gail van Dijk
Founder & Director
As founder of Marketiviti, Gail brings over 25 years of marketing experience across diverse B2B sectors including manufacturing, trade product distribution, marketing services, and customer communications. From start-ups to global enterprises, she combines deep expertise with the passion and energy to drive success.
"Marketing is about generating demand for your products and services. Where and how your brand shows up are critical considerations for your success. I'd love to help you on that journey."